Marketing yourself for Fitness is the Key to your Success. Getting in front of Everyone who needs a trainer is our Goal.
​Are you an amazing personal trainer, but you can’t seem to fill your schedule with clients? Have you ever wondered how you could showcase your talent and skills in the fitness industry to gain a steady stream of new followers and clients? Our marketing team at Fitness Marketing Solutions works actively to present your business to a larger audience.
We can work with you to optimize an effective combination of digital marketing, traditional marketing, and social marketing that leads to the growth of your business. Personal training and fitness companies are much more likely to generate new business and build strong relationships with new clients when using a smart marketing strategy. This involves the use of print and online promotion, public relations, online search optimization, and social media to attract clients and enhance your presence in your industry.
Your marketing could include:
- Search Engine Optimization (SEO) -At Fitness Marketing Solutions, we have the resources to determine the terms and phrases people search the web for, and can use this to your advantage. By incorporating SEO into your website, we can lead new customers directly to your physical or online door.
- Paid Search -By utilizing Pay Per Click (PPC) advertising, we can help you and your business emerge at the very top of a search results page.
- Writing Staff -Developing intriguing written copy is a skill. Our professional writing team will help you pinpoint a strategy for creating attention grabbing content.
- Social Media Marketing -By using already established connections that users have formed on social media sites, we can apply our expert marketing solutions to various forms of social media. Growing a personal training business doens't happen fast without a strong social connection to your audience.
- Google Business Tour -A Google Business View tour allows your customers to virtually visit your business location. Much like Google Street View, Google Business View provides a unique, 360° interactive walkthrough of your facilities.
- Local Marketing -Fitness Marketing Solutions can implement a local presence for your personal training business through website optimization, social media, and online reviews.
- Search Magnet Local -The Search Magnet Local™ Program helps you be discoved by potential new clients when they search for personal training services in your local area. We strengthen the chance your site has at being found by people in search results using the supplementary real estate your SML provides.
Branding
Capture the attention of your audience with a unique name, symbol, logo, and design that stands out from the competition. Branding done right will make you more recognizable in the fitness industry and make your first impressions increasingly more effective. Think of ketchup, cheeseburgers, cars, cell phones, computers, -you name it, when you think of them, does a particular company come to mind? That's branding. We want YOU to be what people think of when they think "personal trainer" or "fitness expert."
When engaging an audience or a potential new client, your goal should be to showcase the things that set you apart from your competitors, and why they should use your services or buy your products. Our staff at Fitness Marketing Solutions includes experienced designers, market analysts, photographers, and videographers who take your ideas and push them forward to create amazing branding elements that exponentially help you achieve your goals. We don't just work for you, we work with you to ensure excellence of your company's branding.
Your branding could include:
- Fitness Web Design -Let your website stand out in the personal training and fitness industry. Iyr professional web developers will discuss with you the best ways to optimize your website to reach potential new clients. We strive to deliver creative, dynamic sites that actively connect our clients with the expansive world of fitness through the web.
- Video -Our video marketing services are designed to reinforce your brand, boost website traffic, and most importantly; convert viewers into paying clients. Simply reading about your personal training and fitness services is not as engaging to a potential customer as a video. We will increase your conversion rates using tutorial, testimonial, and comparison videos that all emphasize a call to action.
- Graphic Design -A unique design can do wonders for your business. Our graphic designers connect your logo, website, business cards, flyers, and other marketing materials by creating cohesive and visually stunning graphic elements that stand out from the competition.
- Print Media -Although the world is becomming more and more digitized, the importance of print marketing materials is still vital in the fitness and personal training industries. We have the experience with brochures, letterhead, signage, catalogs, print ads, and business cards that can take your print media to the next level.
- Reputation Builder Plus -Choosing a perosnal trainer is without a doubt highly influenced by a trainer's online reputation and reviews. Reputation Builder Plus allows you to easily ask your clients to review your services on the online directories of your choice. We protect reputation by ensuring that negative feedback never reaches the web for others to see.
Fitness Web-Worx
Fitness Web Worx is a website and internet marketing tool. It includes professional set-up and build out of Multi-Page Mobile Friendly Website with self-editing function. The package also includes the setup of Search Engine Optimization (SEO) and montly website hosting. Through integration of multiple modules and your consistent activity, Fitness Wed Worx helps invite search engines to re-index your site more frequently. Search Engines like Google want activity and new content to rank you online. The Fitness Web Worx program gives you the ability to provide search engines with what they want, as well as integration of web tools your website needs to help win new clients. Some of the key features include:
Content Management and Website Editing:
· Fitness Web Worx includes access to website editing through the Web Marketing Console. Users can add or change content within the website pages, add or change images, and much more.
Statistics:
· Fitness Web Worx provides you cutting edge tracking, including visits to your website, form submissions, mobile website stats, keyword data, and much more.
Online Marketing Tools and Modules:
· Insertion of your business into over 125 directories and search engines online
· Allows for Integration of Social Media such as Facebook, Twitter, YouTube and More
· Ability to embed up to 4 videos on your sidebar!
- Coupons/Promotions/Specials Module: This module allows you to create coupons and specials that easily display on your website. This system allows for scheduled when the coupon will display and when it will not.
- Blog Module: This module allows you to put blog articles on your website and you can schedule them for when they start displaying and when they will be archived.
- FAQ Module: You can create FAQ quickly and effectively with your FAQ Module. Allowing you to answer your customer’s most common question on your website in a clear and effective manner.
- Library / Documents Module: Allow you to upload documents for your clients to download. Has a section for title and description to ensure the customer can easily understand what the document if for.
- Portfolio Module: This module allows you to upload images to display on your Fitness Web Worx website. It includes an automatic slideshow, thumbnails of the images, titles of the images and a section to write an overview describing each image.
- Reviews Module: This module allows for your clients and customers to post reviews on your products and services. Even Google picks up the reviews that are submitted through Fitness Web Worx websites
- Testimonials Module: This module allows for you or your clients to add testimonials to your website. Each testimonial submitted via your Fitness Web Works Website requires your approval before it is displayed.
- QR Barcode Module: This module has a built in QR Code advertisement for you to market your promotions. By utilizing this module, any smartphone that scans the code will be taken to your specials that are displayed on your mobile website.